The Saguaro cactus is a master of survival evolved to thrive in the harshest of environments. The venerable symbol of AGTA GemFair™ Tucson. 

For the past 40 years, AGTA has built a thriving organization that prides itself on producing this internationally regarded, highly attended tradeshow.Like you, we have experienced 2020 as unpresented in its challenges. That is why we are committed to continue to do what we have done in our past – providing a safe, healthy, enjoyable environment. 

Within it, buyers will continue to discover and purchase the most exquisite colored gemstones, natural pearls and fine jewelry that will grow and add profitability to any business. Come join us on February 2 through the 7th. We are committed to make your attendance safe, pleasurable, and profitable.

Safety Protocols & Procedures


Internationally regarded as the premier trade show for color, every year, AGTA GemFair™ Tucson brings together over 8000 buyers and 300 exhibitors for six days of buying and selling in the comfort of the Tucson Convention Center. 

Every item, from the smallest gemstone to the finest finished jewelry design, is backed by the industry’s strongest Code of Ethics and Business Practices, and is offered by the industry’s most trusted professionals. Shop with comfort and confidence from AGTA Member suppliers who annually commit to the most stringent Code of Ethics and Business Practices in the industry.


Every year, 97% of surveyed buyers indicate that they plan on attending the following year.  Beyond finding the highest caliber in beauty, design, and innovation, attendees and exhibitors can also enjoy unparalleled educational, networking, and business-building opportunities. 

From the GamHall Floor to the Grand Ballroom and Galleria, there’s a place for everyone to exhibit.