ePRISM: October 09, 2019

[[trackingImage]] AGTA ePrism 10/09/19
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AGTA ePrism

Exhibit Where the Buyers Are!
It's all about traffic. With the best buyer to exhibitor ratio in the industry, 26:1, exhibit at the most exciting event in the colored gemstone and cultured pearl in the industry! MORE

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Gem 2000

Cracking the Colour Gemstone Code
Jeweller Magazine
See the AGTA and AGTA Member, International Colored Gemstone Association, featured in this article exploring the rainbow of opportunities colored gemstones present in the jewelry industry! MORE

The Rainbow World of Opals
GIA - AGTA Member
Those born in October enjoy two spectacular birthstones to commemorate their birthdays - opal and tourmaline. Also see AGTA Member, Omi Prive, featured for a stunning Opal ring! MORE



Behind the Scenes of Instagram: Tips, Tricks, and the Power of Social Media
AGS Webinar
We've all seen it, have read about it, and you might even be using it...but are YOU winning at the "Game of Instagram?" MORE

Elyse Walker Hosting Live Spinelli Kilcollin Ring-Building
National Jeweler
See AGTA Member, Spinelli Kilcollin, featured in this article for bringing in a live customization workshop, up close and personal to customers at Elyse Walker in Los Angeles Pacific Palisades! MORE

CA Sets Nation's Strictest Limits on Lead and Cadmium in Jewelry
Instore Mag
The metals 'are highly toxic and can cause serious health problems,' said state Attorney General Becerra. California Gov. Gavin Newsom has signed off on an update to the state's metal-containing jewelry laws. MORE

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CIBJO releases Coloured Stone Special Report, looking at technology's impact and challenge of variety names
The report looks at opportunities provided by new technologies, and also at the vexing issue of gemstone variety names being used for marketing purposes, with few if any agreed to gemological standards. MORE

27 Ways to Drive Traffic to Your Website
HubSpot Blog
You know you're a marketer when you're sitting in traffic on the highway, it's completely bumper to bumper, and all you can think about is "Why can't I drive traffic to my website like this?" MORE










Call for ePRISM Content
ePRISM is always looking for interesting content.  If you have stories related to colored gemstones or pearls to share with our readers please email them to [email protected] for consideration.  Send web links or separate files.

The articles and website links appearing in ePrism, and not written by the American Gem Trade Association, are included in the e-publication as general information from -- and for -- the Trade, but do not necessarily reflect the opinion or endorsement of the American Gem Trade Association and its members.

Marketing, 800-972-1162, 214-742-4367

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