ePRISM: July 15, 2020

AGTA ePrism 07/15/20
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AGTA ePrism

Join AGTA & Receive a FREE 2020 AGTA Spectrum Awards™ Entry
The AGTA Spectrum Awards™ is open for anyone to enter; however, if you join AGTA, first-time Members earn a free entry into the competition, a $295 value! MORE


WJA Schedules Virtual 2020 Awards for Excellence Celebration
WJA - AGTA Member
The annual fundraising event will be hosted online and include a keynote speaker - buy your tickets today! MORE

BIPOC Designers Have Something to Say to the Industry
National Jeweler
A group of BIPOC-Black, indigenous, and people of color-jewelry designers have penned an open letter calling for more support and education, and demanding racial equity in the industry. MORE

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Gem 2000

Interview with Paula Crevoshay
The Jewellery Editor
Step into the rainbow world of AGTA member, Paula Crevoshay's jewels and discover why she has earned the title 'Queen of Color'. MORE

Cash in with Color
AGS Young Titleholders
See AGTA member, Parlé Jewelry Designs, featured in this webinar about how to make color a profitable category no matter your store's demographic! MORE

More Luxury Stores Turn Barricades into Art
Centurion Jewelry
Stores like Kendra Scott, Hugo Boss, Maje, Seven For All Mankind, and many more used their boarded-up windows to express solidarity with the protests and the awareness of racism that they've spurred. MORE

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Become a Member

New Consumer Research Confirms COVID-19 Related Pent-Up Demand for Jewelry
Silver Promotion Service
Silver Promotion Service (SPS) announced today the results of a U.S. consumer research study showing pent-up demand for jewelry, as well as intent to buy silver jewelry following the COVID-19 pandemic and quarantine. MORE

Back July 27 by Popular Demand!
Instore Mag
After a successful inaugural Online Jewelry Week in June, we are excited to announce a second week of digital deskside visits with manufacturers, designers and service providers - straight into your store, office or living room! MORE

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Independent Jewelers See Sales Grow in June
National Jeweler
Independent jewelers posted revenue growth in June, the first time that's happened since February, near the start of the worldwide spread of COVID-19. MORE

AGTA COVID-19 Resource List
From Marketing During COVID-19, to Free Online Seminars, #AGTATogether, AGTA Member Benefits and lifting our limitations on free stock-photography; check out all of AGTA’s COVID-19 Resources in one place! MORE

The 2020 Instagram Hashtag Guide-How to Use Them and Get Results
Hootsuite Blog
Instagram hashtags can make or break your Instagram strategy. Use them correctly and you'll get your posts seen by more people likely to be interested in your products or brand. MORE





Call for ePRISM Content
ePRISM is always looking for interesting content.  If you have stories related to colored gemstones or pearls to share with our readers please email them to [email protected] for consideration.  Send web links or separate files.

The articles and website links appearing in ePrism, and not written by the American Gem Trade Association, are included in the e-publication as general information from -- and for -- the Trade, but do not necessarily reflect the opinion or endorsement of the American Gem Trade Association and its members.

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