ePRISM: December 09, 2020

AGTA ePrism 12/09/20
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AGTA ePrism

T. Foster & Co. Fine Jewelers Wins National Jewelry Design Award
Bucks Local News
See AGTA member, T. Foster & Co., mentioned in this article for winning their second AGTA Spectrum Awards™ honors! MORE


Live! From AGTA Instagram, Interview with 'Best Use of Color' winner, Rosa Van Parys!
Tune in for a live interview tomorrow at 12:00 PM EST with this year's 2020 AGTA Spectrum Awards™ 'Best Use of Color' winner, Rosa Van Parys of Rosa Van Parys Jewelry, on AGTA's Instagram account! MORE

Here's What Jewelers Proudly 'Do Wrong'
Instore Mag
The answers varied from bucking the system in business to eating too much junk food. More than a few jewelers said they swear too much at work ... or at least make inappropriate comments! MORE

Missed the Live Interview with the 'Best of Show' Winner David Nassi?
Don't worry if you missed an interview! All our interviews will be archived on this page so that you can tune in on your time. MORE

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Gem 2000

March is Me Month
WJA - AGTA Member
The Women's Jewelry Association is proud to present "March is Me Month." This comprehensive marketing campaign was developed by WJA's Women's Executive Leadership Forum, a group of top women executives across the jewelry and watch industries, to empower female consumers to celebrate themselves with a fine jewelry self-purchase. MORE

CIBJO Highlights the Harsh Impact of COVID Crisis in Developing Nations
The World Jewellery Confederation, has participated in a special session of the United Nations General Assembly, which took place in New York on December 3 and 4, 2020, looking at the impacts of the COVID-19 pandemic on people, societies and economies, and discussing the multifaceted and coordinated response required to address the crisis. MORE

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Amanda's Style File: Celebrating December
National Jeweler
See AGTA member, Temple St. Clair, LLC, featured in this article showcasing a stunning selection of jewelry that will inspire gift giving or even a moment of relaxation. MORE

AGA Announces the 2021 Tucson Virtual Conference
Instore Mag
The 2021 AGA virtual conference will take place on February 16 & 17, 2021, and deliver four gemological education sessions over two days, online each day from 8:30 to 11:00 am (PST). Open to everyone, attendees can register to participate in both days or single-day sessions. MORE

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AGTA COVID-19 Resource List
From Marketing During COVID-19, to Free Online Seminars, #AGTATogether, AGTA Member Benefits and lifting our limitations on free stock-photography; check out all of AGTA’s COVID-19 Resources in one place! MORE

How to Develop a Niche Marketing Strategy that Drives Growth
HubSpot Blog
How can you possibly create a marketing strategy that stands out? Diving into a specific niche is the way to set your business apart. MORE



Call for ePRISM Content
ePRISM is always looking for interesting content.  If you have stories related to colored gemstones or pearls to share with our readers please email them to marketing@agta.org for consideration.  Send web links or separate files.

The articles and website links appearing in ePrism, and not written by the American Gem Trade Association, are included in the e-publication as general information from -- and for -- the Trade, but do not necessarily reflect the opinion or endorsement of the American Gem Trade Association and its members.

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